Join a Blizzard Mastermind Group
As the former CEO of Blizzard Internet Marketing, a niche digital agency that served vacation rental management companies for many years, I've gathered a treasure trove of tools and strategies to market your company, monitor website performance and tackle any issues that arise.
I am passionate about helping companies grow.
Letโs work together to unlock your company's potential and drive your success!
Areas of Expertise
Website Performance
Having led a digital marketing agency, I am well versed in how to help with website selection, improvements and identify critical barriers toward better website performance. I am able to troubleshoot many website issues and improve website usability.
Digital Marketing Improvements
A website is not enough to be successful online, your business needs to actively perform digital marketing activities in multiple channels. My company included a team of experts in Google Ad Management, SEO, Social Media campaigns, Email Marketing, Content Marketing and Strategic Marketing Plan creation. I can help you create a plan that works, and most importantly, stop wasted money and effort on marketing activities that are not worth the effort.
KPI Dashboards & Forecasting
I enjoy working with business owners to uncover the objectives and activities that drive their business, and often discover hidden gems in the process.
Strategic Consultation
Are you looking for help with a specific business problem? I can help! Let's chat!
The Challenge for Vacation Rental Managers
Marketing takes timeโsomething youโre already short on. Too often, marketing becomes an afterthought, leading to rushed, ineffective strategies. And as I always say, last-minute marketing is bad marketing!
The Solution: Blizzard Marketing Mastermind
Introducing the Blizzard Marketing Mastermind groupโspecifically designed for vacation rental managers, with separate groups for industry suppliers. This supportive environment helps brainstorm guest marketing strategies, increase owner acquisitions, and track performance with custom dashboards.
Introducing Pinnacle Global Network
Susan spends part of her time as a Business Mentor for Pinnacle Global Network, leveraging over 2 decades of running her digital marketing agency to help other business owners outside of the vacation rental industry. Now, Susan is introducing this amazing company with its highly-skilled employees to her friends in the vacation rental management industry.
In addition, right now there is a Free Pinnacle Scale Accelerator Series from October 10-20, 2024!
This series, led by Pinnacleโs founder Allison Maslan, will teach you how to scale your business while reclaiming your time.